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Santa Rosa electric tractor startup targets vineyard market

Published on 03/30/2021

Santa Rosa electric tractor startup targets vineyard market

North Bay Business Journal

Susan Wood

Article snippet: Steve Heckeroth is a natural for running a novel electric tractor business — which is believed to have environmentally created a line in the “soil” to get generations of farmers to know the dirt on noisy, unhealthy diesel engines. The 72-year-old businessman, who moved his Solectrac operation from Mendocino County to Santa Rosa near the Charles M. Schulz–Sonoma County Airport a few weeks ago, has dedicated his life to finding alternatives to burning fossil fuels....

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