Published on 01/10/2024
We are proud to announce several honors from the 2023 Davey Awards and MUSE Creative Awards, which recognize exceptional creativity and innovation in marketing campaigns.
SCP’s yearlong lifestyle campaign, Powering Everyday Moments, creates an emotional connection with customers by portraying the many ways that SCP and clean electricity power the “moments that matter” in their lives.
Davey Awards
Submitted by our partner, The Engine is Red, our Powering Everyday Moments campaign earned three Davey Awards. For the past 19 years, the awards spotlight outstanding creative work, especially from small agencies worldwide.
SCP was recognized in the following categories:
The campaign included digital, print, and out-of-home advertising. Definition Films expertly produced the video component of the campaign, and the talented Sarah Deragon of Portraits to the People captured the commercial photography.
MUSE Creative Awards
SCP received two Gold honors from the MUSE Creative Awards, which are dedicated to highlighting excellence in creative design, advertising, and digital media. Both our Powering Moments That Matter TV commercials and EverGreen short films, produced by Definition Films, were recognized.
The series of 30-second Powering Everyday Moments commercials showcase diverse “moments that matter” across Sonoma County, all powered by clean energy. From Friday night football games under the lights at Windsor High School, to drone shots of local town centers and numerous family gatherings, the commercials portray the importance of clean energy in our daily lives.
The EverGreen short films are beautiful case studies of two Mendocino County customers who made the decision to switch to SCP’s 100% renewable and local generated electricity service. The films illustrate their unique stories and the positive impact renewable energy has made in their business’s climate action efforts.
These awards are a testament to the dedication, empathy, and creativity of our team and talented partners. Thank you to all who are helping us celebrate our Mission to engage the community, promote sustainability, and create memorable, everyday moments powered by clean energy.
